Airports & airlines

Measure the journey passengers actually take.

Passengers judge the brand on queues, announcements and help when things go wrong. The template follows a real journey through the terminal.

What gets checked

6 stages · 52 questions · 3 scenarios
Check-in
Queue time, bag drop, staff courtesy
Security
Wait, instructions, dignity
Terminal
Wayfinding, washrooms, seating
Lounge
Access, food, cleanliness
Boarding
Announcements in Arabic and English, order
Disruption
Information and rebooking when delayed

Scenarios in the template

Departure
Check in, clear security and board.
Lounge visit
Use a lounge on a paid or eligible ticket.
Delay
Ask for help during a published delay.

What you get back

Terminal and station scores by stage, with queue times from every visit.

The client dashboard, shown here with the shopping malls program.

Other industries
Run your first wave this month.
Start from a template, pick your sites, and approve the auditors we propose.